When it comes to marketing your business, social media offers an invaluable tool. A vital component in shaping your brand image, it’s not only a place where you can give your business a voice but somewhere that consumers can go to get an idea of […]
Blog, news, research & reports.
Here you can follow the latest payment commentary, Valitor news and access our research and reports. We would love you to join the conversation on our social channels. Alternatively, please click here to view our case studies.
Report: Young people more likely to complain after a bad shopping experience
Generation Z, the 18-25-year-olds, are more likely to take some form of action to actively influence others after a negative in-store or online experience. Our new report looks into the consumer experience before, during and after an in-store or online purchase. Our report also shows that […]
Which card machine is right for your business?
Experts predict that by 2027, only 16% of all payment transactions will be with cash. With cash transactions on the decline, card and mobile transactions are becoming the most popular form of payment as in 2018, debit cards overtook cash in their frequency of use […]
Report: Bad retailers get 1.65 chances
The average customer will give a retailer 1.65 chances to deliver a great customer experience. Our new report also shows that over a third of all customers feel that retailers do not care about them after the payment. Most customers have probably thought “I am […]
Three ways your SME should advertise your new card machines
For any SME, it’s important to show your customers that you accept a range of payment types. With over half of the UK’s transactions taking place via a cashless method, it is vital that your business can fully capitalise on all customers, which means being ready […]
Why are post payments ruining the overall shopping experience for your shoppers?
It’s easy to imagine that once a transaction is complete, focus on customer service can fall away. In an age when consumers are far more retail-savvy and demanding, this is far from the case. Especially as they also have so many ways to share their […]
Marchbank Bakers case study
With over sixty years of history as a trusted local bakery, Marchbank wanted to evolve its service to ensure it met the needs of its loyal customers. Listening carefully to feedback, Marchbank decided to transition to accepting card payments and Valitor has enabled them to […]
The security of contactless payments – What to tell your customer
Many shops offer contactless payments, and customers are quickly responding to this new trend. Given that contactless payments are fast and easy, the increased speed of payment has benefits for both the consumer and retailer, which is fuelling the rise in use. However, there have […]
The Flower House values Valitor’s can-do attitude and excellent service
The Flower House Cheshire is a boutique florist and gift shop that takes 80% of its sales through card payment. However, its card payment supplier was expensive and they received very little in terms of service and support in return. Significant savings on processing costs […]
What can retailers do to ensure customers are satisfied during the post-payment experience?
Massive amounts of money are channelled into attracting new customers to both online and bricks and mortar retail outlets. Yet it’s widely reported that a fraction of that spend can reap a healthy return on investment when it comes to building brand loyalty. For retail […]